
Kate Barrett
Founder
eFocus Marketing
Email marketing strategy and practical programme improvement.
The London Forum × Kate Barrett
Kate has secured a preferential Practitioner Rate for the CRM, lifecycle and customer engagement people in her network.
16–17 November 2026 · St Mary’s Marylebone · London
Claim the special rateWhy Forum
The London Forum brings together the people responsible for email design, CRM, lifecycle, customer engagement, martech and the infrastructure behind the inbox.
It is deliberately built around discussion rather than an endless sequence of presentations and sales pitches.
The aim is to leave with better answers, better contacts and a clearer view of what sophisticated teams are doing next.
Themes Kate’s network tends to care about
Featured people

Founder
eFocus Marketing
Email marketing strategy and practical programme improvement.
Head of Journeys and Personalisation
WWF-UK
Customer journeys and personalisation at scale inside a major charity brand.

Editorial Strategy Consultant
Formerly Executive Editor, Financial Times
Editorial strategy, audience engagement and the value of trusted communication.
And that is only part of the room. Forum brings together designers, developers, operators, mailbox providers, engineers, standards specialists, enterprise senders and the people responsible for keeping messaging working at scale.
All speakers, panellists, moderators and presenters subject to final confirmation.
Relevance
Are we getting enough from our CRM and marketing technology stack?
Where should AI genuinely improve the customer lifecycle?
What does useful personalisation look like beyond campaign targeting?
How are privacy, deliverability and platform changes affecting enterprise programmes?
How do we keep email design consistent, accessible and on brand at scale?
Beyond marketing
CRM does not exist independently of the infrastructure delivering it.
Alongside lifecycle, customer engagement and martech, Forum brings mailbox providers, technical operators, deliverability experts, standards specialists and messaging infrastructure into the same event.
You get perspectives you would not normally encounter at a conventional CRM conference.
The room
The London Forum is not being built for thousands of delegates. It is designed so people can actually meet the speakers, compare notes with peers and participate in the conversations.
Expect a considered mix across the industry.
Made available through Kate Barrett
Kate Barrett has made this preferential Practitioner Rate available to friends and people across her network.
Your pass includes both days of the Forum and access to both programme tracks.
Use the registration below to secure your place while the allocation remains available.
What the pass includes
Who is the Practitioner Rate for?
The Practitioner Rate is intended for people actively working in email design, email development, CRM, lifecycle, retention, customer engagement, email or closely related practitioner roles.
It is designed primarily for practitioners and operators rather than general sales or business development attendance.
Availability is limited and The London Forum reserves the right to limit access where necessary.
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The London Forum is an independent emailexpert event. This Practitioner Rate has been made available through Kate Barrett.